‘Tis the Season: The Holidays Kick into High Gear [INFOGRAPHIC]

With Thanksgiving in the rear view mirror, the holiday season is officially upon us. It’s a “make or break” time of year for many small businesses, so how promising does this season look? In this infographic, we examine the 2011 holiday season forecast and review the numbers from years past. Click the infographic for an enlarged view.

cheat sheet rev 2

Infographic by Column Five.

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About Monica Appelbe

Monica Appelbe is a member of Intuit’s Small Business communications team. A Pittsburgh native, her favorite hometown restaurants are family-owned small businesses.
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3 comments
JaneA
JaneA

There are many small businesses trying very hard in this economy to get their products and services known so they can grow in 2012. I have discovered that one of the easiest and cheapest ways to do this is on the internet. The only problem is time, trying to keep up with all the different social media and marketing routs can be a full time job so either your company has to employ another person or you can outsource to a professional SocioViral marketing company like Magicbuz for much less. They have teams of conversationalists who talk about your products / services to the demographic that you want to reach and they can be in all places at once so you can relax in the knowledge that your marketing is taken care of.

gail
gail

Small online businesses need the same attention that local small business recently received. Many of the proprietors utilize seo, and search engine marketing but are struggling to compete against the advertising dollar budgets of the big stores.We at GoodBuyGail.com are working hard to differentiate ourselves byoffering bargains that appeal to all. We just picked up MKW Collection, a small company that handknits garments, blankets etc.But we need the attention and focus of companies like Intuit to drive shoppers to our stores. The recent media and social marketing campaign for small local business needs to expand to include online businesses.

Jay Badenhope
Jay Badenhope

Hi Gail,Thanks for your comment. Are you saying you'd like to see something like LoveALocalBusiness.com for online businesses? Can you tell me more about how that could benefit your business and any ideas on how we could make participating appealing to online shoppers as well as business owners? If you want to discuss offline, we can connect via Twitter. My handle is @jay_badenhope.Best wishes, Jay B. (Intuit)

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