In an effort to rejuvenate struggling local economies and empower small business to compete with big business, political figures and organizations have begun to popularize “buy local” movements. The goal of “buy local” campaigns is to build a healthy feedback loop wherein the community buys from local merchants who then reinvest in the community via job creation, supply procurement, etc.
We at Intuit know that many small businesses depend on the support of their local communities to be successful, which is why we developed a cash grants program for small businesses that are loved by their communities. (See our Love a Local Business for program details.) Here’s how “buy local” campaigns really impact the bottom line for small businesses. Click the infographic for an enlarged view.
Infographic by Column Five