Intuit 2020 Report Looks at the Future of Small Business

Today we are releasing the Intuit 2020 Report, which provides a vision of the world in 2020, identifying the key demographic, social, economic, and technology shifts shaping the next decade. The report, authored by Emergent Research in partnership with Intuit, delves into the trends that are going to change the way small businesses, and their customers, live and operate over the next 10 years.

What does the next decade hold for small businesses? In a word: Opportunity. For example:

  • The cost of starting and running a small business will decline as smaller, lighter and smarter systems, components and manufacturing methods emerge.
  • We will see a more interconnected global marketplace where small businesses will find new opportunities in specialized product and service niches that satisfy increasingly customized demands from their customers.
  • The playing field between large and small businesses will be more level and often more collaborative as they both rely on each other’s capabilities to compete more effectively.

In the next decade the face of small business will continue to change dramatically. We saw the first hints of this in the 2007 Intuit Future of Small Business Report, and now we have even deeper insights to share with you.

To download the full report visit www.intuit.com/2020.

About Cassie Divine

Cassie Divine is the lucky person at Intuit who drives the Future of Small Business project. She recently launched a little online shop and is enjoying the wild ride of starting a business.
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