Technology
The Latest Small Business Technology Products Reviewed
3 Mobile Apps to Make Travel Easier
The smartphone can be a road warrior’s handiest tool when it comes to navigating unfamiliar streets. The device’s built-in GPS can not only steer you toward your next meeting, but …
3 Fast-Growing Technologies Small Businesses Should Pay Attention To
Research firm IBISWorld recently picked its top 10 technologies poised for significant growth and the industries likely to reap the bottom-line rewards. It’s the kind of list that tends to …
How to Create an Effective Email Newsletter
If you have a list of email contacts or are in the process of gathering one, sending out a regular e-newsletter may be just what you need to increase interest …
3 Tips for Better Password Security
When Wired writer Mat Honan was hacked, much of his digital life was wiped out, from his address book to photos of his daughter. It’s a cautionary tale for any …
How to Outsource Your Grunt Work
Don’t have enough time to take care of necessary yet mundane tasks? You could hire an intern, but that seems like such a hassle — because you’ll have to train …
What Small-Business Owners Should Know about IFTTT
Is your digital life a disorganized mess? You may want to give IFTTT a try. The free service could help you manage that growing swarm of stuff you do online. …
4 Strategies for Waging a Successful Text-Messaging Marketing Campaign
Want your customers to pay more attention to you? Invest in mobile marketing. Although the typical email marketing message is opened by fewer than 20 percent of its recipients, “open …
4 Online Security Reminders for Small-Business Owners
A journalist getting hacked by online crooks may not attract the attention of other busy small-business owners. Yet Wired senior writer Mat Honan’s story — who says his “entire digital life …
How Your Online Brand Can Benefit from Color Psychology
A red button beckons you to “read more now.” A hyperlink in blue encourages you to click through. A green “buy now” button entices you to just do it. Color …
5 Tips for Legally Sourcing Photos and Art for Your Website
When you’re creating content for your company blog or website, including an image or two can help liven up your copy. But if you’re not careful about sourcing your photos …
What’s Your Business G-Cred?
If you’re a consultant or heading a small consulting business, it’s no longer enough to have a web presence. That’s just the first — and most basic — step for generating …
Intuit Makes Payroll a Snap with Free Mobile App
One out of every three small businesses pays an annual penalty for payroll calculation errors, the U.S. Chamber of Commerce reports. Perhaps this is because many operations — particularly those …
6 Mobile Apps for Keeping Time Cards or Tracking Billable Hours
Ever feel like you don’t have a good handle on time — when you ought to be tracking employee working hours or your own billable hours for clients? You can …
5 Software Programs that Enable Disabled Employees
Workers in virtually all positions, industries, and abilities today are assisted by technology. Increasingly, specialized software programs are not only making it possible for professionals with disabilities to perform jobs …
6 Keyboard Replacement Apps for Android Devices
The standard virtual keyboard that’s built into Android phones is free and functional, but it’s as basic as basic can be: It’s pretty much just an onscreen representation of a …
