Technology
The Latest Small Business Technology Products Reviewed
4 Apps for Getting Rid of Paperwork
Would you like to clear the clutter from your filing cabinets and convert to a paperless office? Many of us would, but it can be tough to avoid the print-sign-scan …
5 Apps for Running Your Business from a Smartphone
A recent national survey of entrepreneurs showed that 88 percent of small-business owners use mobile apps to conduct business on their smartphones or tablets. Yet more than half of those …
Why Your Small Business Needs a Privacy Policy
Having a privacy policy can protect your small business from potential pitfalls and give it a competitive edge. Consumer privacy concerns affect businesses large and small, says Chris Babel, CEO …
5 Mobile Apps for Learning More About Your Customers
It’s difficult to run a small business if you don’t know who your customers are — or what they’re looking for. Gathering as much information about them as you can …
Where Does Your Company Stand on Ergonomics?
Every few months, we hear about a new breakthrough in workplace ergonomics, one meant to protect office workers from the adverse health effects of prolonged computer use or sitting at …
Get the Most from Your iPad for Your Small Business
Do you use your iPad primarily to check email or surf the web? Or perhaps you use it mostly to entertain yourself with books and movies while traveling for business? …
7 Rules of Smartphone Etiquette
Rude cell phone users are everywhere. The lure of constant connectivity often proves too much for the average person to resist, yours truly included. Think our behavior isn’t that bad? …
How to Get Your Business to Rank Highly in Local Search Results for Free
Is it easy for customers to find you? The answer to that question may rely heavily on how your small business ranks in local search results. Local search gives priority to neighborhood …
Can Price Matching Help Your Small Business Compete?
Price matching at retail isn’t what it used to be. Gone are the days when consumers scoured newspaper ads for the latest deals. Today, shoppers are comparing prices on their …
5 Ways to Cut Costs Without Outsourcing
Outsourcing contracts are down 19 percent, according to this recent report, with many U.S. companies bringing operations back home. This is generally good news for the nation’s economy, but some …
How to Revitalize the ‘About’ Page on Your Website
Before customers buy anything from your small business, they may want to know more about it and you — perhaps so they can determine whether or not they think your …
Use Viddy and Instagram to Engage with Customers
Social media and reality TV have quietly changed what we expect from the people with whom we do business. We get a behind-the-scenes glimpse into lives of celebrities, entrepreneurs, and …
Manage Social Media the Easy Way in 2013 [INFOGRAPHIC]
When used correctly, social media is a great (and mostly free!) communication tool for reaching new and existing customers, building word of mouth for your business, elevating your status as an …
4 Low-Cost Services for Building an App for Your Business
Mobile apps used to be for Fortune 500 businesses with large budgets, but not anymore. Small companies can now create their own apps at very low cost. Think you don’t …
6 Email Apps to Help You Manage Your Inbox
Email can save you time, but it also can distract you from what you really should be doing. Office workers spend 13 hours a week — or 650 hours a …
