Social Media

How Small Business Can Use Facebook, Twitter, and More

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Danny Sullivan of SearchEngineLand on Making the Most of SEO

Renowned “search expert” Danny Sullivan leads the news and information site SearchEngineLand.com, which covers Google, SEO, pay-per-click, and just about everything else related to search engines and search marketing. We …

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Use StumbleUpon to Drive More Traffic to Your Website

The popular discovery engine StumbleUpon is a great resource for finding tasty new recipes and amusing cat videos, but did you know that it’s also a savvy way to send …

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The Week in Small Business – 08.27.11

We do the legwork of finding the best in small business news and links. You have more time to do what you love. How Important is User-Generated Content? Very, says …

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Jason Falls on Social Media without the B.S.

Jason Falls is a social media expert, founder of the consultancy Social Media Explorer, and co-author of No Bullshit Social Media: The All-Business No-Hype Guide to Social Media Marketing. By …

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Google Adds Two Social Features to +1 Button: What Your Business Should Know

Let’s see if we’ve got the math right: +1 plus two equals, well, still +1. But better. Confused? Math makes my brain hurt, so let’s translate: Google is launching two significant …

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How to Manage Your Business’s Online Reputation

Everyone has a bad experience with a company from time to time. But what if that company is your business and that customer just won’t stop blabbing about it all …

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Laura Fitton on Curating Content and Building Community

Laura Fitton (@pistachio on Twitter) co-authored Twitter for Dummies and founded oneforty, a social business marketplace that helps users discover tools to help streamline their social media presence. Here, she …

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Lewis Howes on Social Media and Business Success

A former pro athlete turned author, speaker, and angel investor, Lewis Howes (@LewisHowes on Twitter) sustained a career-ending injury and wound up sleeping on his sister’s couch before starting a …

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John Jantsch on Being “Referable” and Building a Following

John Jantsch (@ducttape on Twitter) is a marketing consultant, creator of The Duct Tape Marketing Complete Small Business Marketing System, and the author of Duct Tape Marketing and The Referral …

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Liz Strauss on Successful Blogging and Social Media Strategy

Liz Strauss (@lizstrauss on Twitter) is a leadership trainer and branding strategist who founded SOBCon (hashtag #SOBCon on Twitter), a social media think tank where business owners, marketing execs, and …

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Ann Handley: Enjoying Tweet Success at MarketingProfs

Most people know Ann Handley much better as @MarketingProfs. At least, that’s her Twitter handle for over 100,000 followers. She’s a prolific tweeter, blogger, promoter, webinar host, and the co-author …

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Chris Guillebeau on the Art of Nonconformity

Chris Guillebeau (@chrisguillebeau to his 60,000-plus Twitter followers) has the kind of lifestyle that many people only dream of. This globe-trotting entrepreneur is on a five-year personal quest to visit …

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How To Win Big by Giving Stuff Away

In October 2009, a fledgling newbie in the world of social media decided to invest $4,000 into starting a new website called Social Media Examiner. Offering rich, pertinent, and always …

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Scott Stratten on Twitter and “Unmarketing”

Scott Stratten (known as @unmarketing to his nearly 100,000 Twitter followers) is a music industry marketer turned marketing agency owner (or UnAgency, as he prefers to call it) who’s known for …

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How One Small Doctors’ Office Uses Facebook

Click through a collection of Facebook Pages and you’re likely to see a lot of retail, entertainment, and other consumer-focused small businesses trying to get the word out. But an …

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