Business Profiles

Case Studies of Successful Small Businesses

Montero Teaching

How a Ballet School Thrives in Unusual Digs

When Galmont Ballet outgrew its commercial space in a Florida strip mall, owners Frank Galvez and Lucia Montero chose an unorthodox new space for their Centre for Dance Education: an …

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Emily Greene

Professionalism Pays Off for a Violin Instructor

After years of running her Suzuki violin studio in a forgiving manner, such as not insisting on payment for missed lessons, Emily Greene (pictured) decided to get tough. Greene drafted …

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feelgoodz founder kyle berner

Footwear Company Founder Runs With a Good Idea

It turns out good business ideas can grow on trees — or at least stem from them. Feelgoodz founder Kyle Berner says he got his idea for a successful small …

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Hagie Employees

Want to Be Like Zappos? Get Insights Directly From the Company

Zappos is renowned for its open corporate culture and stellar customer service. But following the online retailer’s lead — and building similar best practices into your small business — may …

new year's resolution

New Year’s Resolutions That Really Worked for Small Businesses

What are your plans for growing your business in the new year? When we posed this question in the past, you told us that you wanted to do things like …

Mark Hatch Photo

TechShop CEO Offers a Manifesto for the Maker Movement

“I’m a trained revolutionary, in a sense,” says Mark Hatch, a Green Beret turned innovator and author of the recently published The Maker Movement Manifesto: Rules for Innovation in the …

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just do it

Lessons From the Greatest 20th-Century Ad Campaigns

In 1999, Advertising Age published a list of the top ad campaigns of the 20th century. Although these pitches may seem like ancient history, their underlying strategies can be used …

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justen garrity

Compost Fuels an Iraq Vet’s Future

When Justen Garrity (pictured) returned home in 2009, after serving five years in the U.S. Army, including assignments in Iraq and South Korea, he found himself unemployed in one of the worst job …

sf skate club

San Francisco Skateboarding Business Is on a Roll

Thuy Nguyen and her husband, Shawn Connolly (both pictured), started San Francisco Skate Club in 2007 to nurture children’s creativity and confidence through skateboarding. The company’s summer and after-school programs …

decades of fashion

Serial Entrepreneur Finds a New Market in Old Clothing

Decades of Fashion is the latest in a long line of business ventures for serial entrepreneur Cicely Hansen. Fascinated by vintage clothing and accessories since she was five years old, Hansen …

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Scott McKenzie 1

Giveaways Bring Sweet Rewards to a Family Farmer

When Scott McKenzie (pictured) of Seaview Cranberries learned that the co-founder of Genki-Su Japanese Drinking Vinegars was looking for fruit purveyors near her home in Oregon, he thought his locally grown …

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mom's supermarket

Mom’s Market Uses Green Incentives to Drive Sales

Energy costs are a constant headache for many small-business owners. Even after cutting any wasteful usage, your monthly bill may keep rising with the prices of gas and electricity. But there …

man shopping

Drive Holiday Sales With a Men’s Panic Party

Male shoppers are notorious for waiting until the last minute to buy holiday gifts. Savvy jewelers and other retailers can turn this habit into sales — and help men choose …

baklava business

Building a Baklava Business, One Market at a Time

Katerina Georgallas founded Baklava Couture in Washington, D.C., to make her Greek pastry the way she felt it ought to be: bursting with rich, often unexpected flavors, like rosemary dark …


Entrepreneurship Is Icing on the Cake for This Retiree

Just because frosting isn’t “good for you,” doesn’t mean it should be full of chemicals and hydrogenated oils. Or at least that was Gerhard Keuck’s thinking. Upon retiring from his …

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